Twenty focused and ambitious professionals had the opportunity to deepen their knowledge of marketing and integrated marketing communications. The trainers designed a challenging program that was flexible enough to meet each participant’s specific needs. They adapted quickly to the context, culture, and dynamics of the group, nudging the participants out of their comfort zone with a hands-on team project. We received very positive feedback from the participants who were able to use the concepts immediately in their jobs.
On “Hot Off the Presses”: I very much appreciated the professionalism and flexibility of the GLHB Group. Between the initial design and the start of my training program I was promoted. My program was quickly modified to align with my new responsibilities. This allowed me to address issues related to my new team, boss, and responsibilities, all while acquiring a more advanced vocabulary. The package was very complete and well delivered, focusing on oral expression of the high-level concepts needed to succeed in my new position. I highly recommend this training which linked up-to-the-minute management theory with concrete examples from my own workday. I do plan to invest in this training package for members of my own team.